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Digital media & marketing

Paid. Organic.
Tracked properly.

Whether you're spending £500 a month or £50,000 — the same rigour, scaled to fit.

An illustrated bear wearing sunglasses working confidently at a laptop

Walk in the Park Digital plans, buys, builds and measures digital marketing end to end — programmatic and social media buying, search and SEO, and the analytics and tagging that prove it all worked.

WON · Programmatic Display · £3.40 CPM · 41ms RANKED · Page 1 · core category term FIRED · GA4 · purchase event · verified LIVE · Paid Social · CTR 2.9% DEPLOYED · Server-side tagging · Consent Mode v2 SHIPPED · Landing page · CRO test live PUBLISHED · Organic sessions trending up WON · Programmatic Display · £3.40 CPM · 41ms RANKED · Page 1 · core category term FIRED · GA4 · purchase event · verified LIVE · Paid Social · CTR 2.9% DEPLOYED · Server-side tagging · Consent Mode v2 SHIPPED · Landing page · CRO test live PUBLISHED · Organic sessions trending up
Who this is for

Built for businesses that take their marketing seriously — whatever size that is

Maybe you're already spending on ads or SEO and aren't sure it's working. Maybe you've outgrown DIY but don't want to sign up to a big agency retainer. Maybe you just want a straight answer from someone who's actually run this at scale, without the agency mark-up.

That's exactly what this is for — the experience of working with global brands, applied to businesses at a fraction of the size, minus the retainer and the layers of account management in between.

The media plan

Every discipline, run as one plan

Paid and organic aren't run in silos — and neither is the measurement underneath them. Here's what's covered.

02 · Organic

Earning attention

Technical & on-page SEO Content & digital PR AI / LLM visibility (GEO & AEO) Marketplace & app store optimisation
03 · Analytics & Tracking

Proving it worked

GA4 setup & migration Tag management & server-side tagging Data layers & event architecture Consent mode & privacy-safe tracking Attribution & reporting dashboards
04 · Websites & Creative

Something solid to land on

WordPress builds & support Websites & landing pages Creative design & ad creative Built to convert, set up for tracking
05 · Everything else

Making it all work together

CRO & landing page testing MarTech audits Media planning & agency management Training & consultancy
Worked for, and with

Brands that don't take risks with their media — and businesses that shouldn't have to either

A mix of global names and high-street brands, across retail, tech, healthcare, recruitment, charity and hospitality.

Microsoft
Publicis Groupe
Amazon
Pizza Express
Boux Avenue
Greenpeace
Haleon
William Hill
New Scientist
Met Office
Peacocks
Robert Dyas
Since 2015

Built on ad tech, not just marketing theory

Walk in the Park Digital is run on a decade-plus of hands-on experience across programmatic and digital advertising, agency-side and client-side, giving equal weight to the buying and the measuring — not just one or the other.

That background is why the tracking and analytics side gets treated as seriously as the media itself: campaigns are only as good as the data proving what they did.

That standard doesn't change based on budget size — a small business deserves tracking that actually works just as much as an enterprise does.

2015Started in digital advertising & ad tech
SinceWorked across global and high-street brands
TodayPaid, organic and analytics, run as one discipline
How it works

No retainers. No lock-in. Just the hours you need.

Most agencies and consultants sign you up to a fixed monthly fee and a minimum term, whether that month's work justifies it or not. This runs differently.

The usual way
  • Fixed monthly retainer
  • Locked into a 3, 6 or 12-month contract
  • Same fee whether it's a busy month or a quiet one
  • A bundled scope of services, take it or leave it
Working with Walk in the Park Digital
  • Billed by the hour, nothing more
  • No minimum term — step away whenever it suits you
  • Pay only for the hours actually worked
  • Choose exactly which services you need

That flexibility runs the full width of what's on offer: full-stack support across paid, organic and analytics, run end to end — or a handful of hours for a single consultation, a campaign revamp, or a second opinion on something that isn't quite working. The scope fits the job, not the other way round.

What we can help with

No fixed packages — just tell us what's going on

People tend to come to us for one of a few reasons. None of them are a fixed scope — they're just the kind of thing that tends to need an hour, or ten, depending on what's actually going on.

Data & tracking

"Something's not adding up"

GA4 that was never set up properly, conversions that don't look right, or reporting nobody quite trusts. Usually a few hours to find what's broken and fix it — sometimes a rolling few hours a month once it's in good shape, to keep it that way.

Audit

"Are my ads/SEO actually working?"

An outside, experienced look at what's running — paid search, paid social, programmatic, or organic — and whether it's doing what it should. Often just a couple of hours for a proper audit and a clear set of next steps.

Hands-on

"I need someone to actually run this"

Hands-on management of a channel — search, social, display, SEO, whatever it is — for as long as it needs running. Could be a few hours a week, could scale up around a launch or a busy period, then scale back down.

Second opinion

"Just want a sanity check"

Sometimes it's not a project, just an hour or two to sanity-check a plan, a quote from another agency, or a decision before it's made.

However much of this you need, and however often — two hours this month, twenty the next — that's the arrangement. Nothing's fixed except the hourly rate.

Get in touch

Got a channel that needs running, or data nobody trusts yet?

Email us